CHANGE. It’s the one constant we habitually resist.
The world evolves fast. Seasons move at breathtaking pace. It’s unsettling to admit yesterday’s solutions can become today’s problems.
Take London’s 2012 Olympics. Analysts only asked what athletes were doing differently in pursuit of the competitive-edge. That’s because the status-quo (a product of the old) is only threatened by a fresh approach.
That being the case, why resist change?
Answer: the fear-factor. People are afraid of change because it’s a risk based on the unknown. Which makes people feel uncomfortable. Insecure. Vulnerable. Exposed.
Yes, it’s one thing to dangle your toes over the edge of change but entirely another thing to jump, which is to let go of your safety rope and not reach back for it. Scary stuff. Because you made that rope. It’s what you know. It’s where your comfort and security is.
And that’s the problem.
Because present levels are based on what’s familiar to us. Meaning if we don’t change, nothing changes. So while you might think change is risky, the greater risk is this…
Stay the same.